Today Show Hurt Its Journalistic Brand By Letting Sarah Palin Co-Host

100% agree.

“One of the biggest media stories of the past week was NBC’s decision to have Sarah Palin co-host The Today Show alongside Matt Lauer to try and compete with Katie Couric‘s star power on GMA or something. So naturally, it came up today as one of the big topics on CNN’s Reliable Sources. But TV critic David Zurawik absolutely tore into the whole thing, saying that NBC had a brand of journalism to protect, but abandoned it the second it decided to let Palin co-host the network institution.”

CNN Guest: Today Show Hurt Its Journalistic Brand By Letting Sarah Palin Co-Host | Mediaite

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